Tag - social media advertising

22 Jul

Is Facebook Better Than LinkedIn For B2B Marketing?

DigDev Direct2020-07-20T14:02:57+00:00

Whenever you talk about B2B marketing and social media, the first thing that comes to mind is LinkedIn. It makes sense as LinkedIn provides detailed information from a business standpoint, allowing you to contact people based on their job title and what company they work for. You can even send them content in different ways including banner ads and direct messages. It’s a great platform that is used by businesses focused on B2B marketing and it’s been the leader [...]

By DigDev Direct Facebook Marketing Facebook Advertising, social media advertising 0 Comments Read more...

01 Jul

Waking Up the Economy with Digital Ads

DigDev Direct2020-07-08T14:58:07+00:00

As our 50 states teeter and totter to re-open the country’s economy amid Covid-19, they may be wise to recall one important business-minded tip that America learned after 9/11: marketing drives commerce. Ad Age’s executive editor Judith Pollack reminds us of General Motors’ ‘Keep America Rolling’ campaign that propelled the automotive company after the fear and uncertainty following the 2001 disaster. Automotive News notes that Ford is taking its own advice once again, now offering tempting incentives and financing for [...]

By DigDev Direct Marketing digital marketing, social media advertising 0 Comments Read more...

29 May

How To Expand Your Data

bstout7232019-06-11T09:27:51+00:00

Collecting data is nice and it’s something smart businesses do as they look to establish their brand and keep consumers updated on new products and services. However, there is a common misunderstanding when it comes to how to utilize data the right way. For example, what information do you collect when someone signs up for a promotion or buys something from you? Normally, it’s a name and an email. If you are lucky maybe a date of birth or [...]