The world has had to quickly adjust to the news about the corona virus. It has impacted governments, families, schools and especially, small businesses. However, there are things you can be doing in marketing that may not get the phone ringing right now, but it could lead to business once things get back to normal. These services are examples of things you should NOT shutdown if possible: SEO: In order to acquire top page rankings on Google, you need time. [...]
Every business has slow seasons, months where sales numbers are going to go down a lot, regardless of what you do when it comes to marketing. The idea that you should spend the same during these months as you do during your busier months seems crazy because you will not see a strong ROI. However, there are some services you need to keep focusing on, even when things slow down, because you are not going to generate immediate results [...]
For those of you who are familiar with marketing, especially search engine optimization, you know that there's no such thing as an overnight success story. SEO takes time and you need to be able to develop it the right way if you are going to be able to have a campaign that supports your business for years. When you look at your competitors, especially those who are ranked on page one of Google you have to understand that they [...]
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