3 Ways to Make Permission-Based Email Marketing More Personal
Permission-based email marketing involves asking before you send. But your subscribers may still ignore your notes. Follow these three tips to boost your engagement rates. Permission-based email marketing starts with a question: "Can I send you notes from time to time?" People who agree start to get your marketing notes. But that doesn't mean they'll read everything you send. In fact, they may not read any of your notes at all. Analysts say it's become commonplace for us to ignore and dismiss [...]
