Blog

Does My Business Really Need To Be On Social Media?

As a small business owner you may be on the fence as to whether you need to be on social media or not. It’s understandable, as simple as these platforms are they do take time and money, two things you cannot giveaway without careful consideration. There are some businesses that would greatly benefit from utilizing Facebook marketing as well as other platforms. However, if you feel that you are an exception to that then there are a few things [...]

Why Am I Not Getting Sales?

At the end of the day you need sales. Every small business owner understands that and they also understand that the only way to get those sales is with an aggressive marketing strategy. So if orders aren’t coming in and the phone isn’t ringing then it must be a problem with how you are advertising your business right? Actually no, often times it’s not the strategy that needs to be fixed, it’s how you execution as well as your [...]

How To Increase Your Amazon Sales

It’s no secret that if you sell products online you need to be on Amazon. The e-retailer is not only the largest in the United States, but it makes over 120 billion dollars a year in sales. With over 300 million users, which doesn’t include people who do not have accounts but use the platforms services, you cannot afford to not be on this site if you are selling products online. However, you also will have a lot of [...]

9 Things You Can Do To Improve Your Marketing Strategy

Calm down! There’s plenty of time to improve your marketing strategy and you do not need to panic. Summer is a slow time for a lot of businesses and just because you are not seeing the numbers you hoped for, doesn’t mean your plans didn’t work. It’s not time to throw them out the door, it’s time to review them and see where you can make improvements. It takes 2-3 months to get an idea of what’s working so [...]

Introducing StartSend, The Best Way To Send Email

It’s hard to get ahead of the competition these days, even with email marketing. You spend years and great amounts of money building your own lists. You have giveaways, events, boost promotions and do everything you can just to collect these addresses. The reason all that effort goes into building your own list is because it allows you the ability to keep those consumers updated on new promotions and hopefully increase sales. Unfortunately, that’s what everyone else is doing [...]

8 Ways To Improve Your Email Marketing Efforts

Every business should be running an email marketing campaign. However, if you are not happy with the impact it is having it may be because you are not doing something right or simply have unrealistic expectations. How often do you open a message from someone you’ve never seen or heard of? But if you saw that name over and over again, then you’re more likely to open the message and see what it’s about. If you are new to [...]

Common Traits Of Successful Marketing Campaigns

Everyone wants the secret sauce; they want to know what to do that will make their marketing campaign better and increase ROI. Every agency knows the struggle, you have potential customers come in and spend 2-3 hours going over all the services, getting the best possible game plan on how to be success and then they get up and leave only to go and find a company that will claim to do the same things for half the price. [...]

When & How To Promote A Sale

It doesn’t matter what holiday is coming up, if you sell a product or service that would see an increase in sales because of that holiday, you need to have a big promotion to maximize results. Father’s Day, Memorial Day, Christmas, Black Friday and plenty of other times throughout the year, businesses have a unique opportunity to take advantage of millions of consumers who are looking for a bargain. So how do you advertise this promotion to maximize your return? [...]

Branding Vs ROI

Your business needs to make sales. That’s not up for debate. However, what is up for debate is how it can generate the most sales without breaking the bank. There are several services available to increase traffic and sales online. Finding which ones will work best for you, how much of a budget you can put into those services and being patient while they grow are the keys to generating real revenue. It all starts with knowing what a [...]

8 Affordable Marketing Tips For Realtors

Being a realtor can be a great job. You sell people houses or condos and you get a big commission check. You have a chance to make more money, especially if you work harder. However, you soon realize that there are a lot of people who also realized this and the market is flooded with real estate agents. How do you separate yourself from the crowd to not only get clients but get sales as well? 8 Low-cost Marketing Tips [...]